The Hard Way or the Easy Way…
There is a hard way to build a company and there is an easy way to do it.
The hard way is what most people choose, relying on experience and trial and error — which is WHY 50% of all businesses fail within 36-48 months.
The easy way is to invest an hour a week in actual strategic planning — not general business planning which is useless — and determine what you are going to make happen. This is the key to growing the next Apple, Whole Foods, Nike… even the next hot new restaurant.
Smarter Business Starts With a Smarter Strategy.
Today is a great time to think about the year ahead, what you must do to increase market share, attract new business, and build greater value.
That, of course is the desire.
But the reality is, most businesses will simply ignore the idea of creating an actual strategy, instead, attempting to throw a bunch of random tactics at the day to day issues every business faces.
Which is why the business failure rate continues to ravage the hopes and dreams of entrepreneurs everywhere.