How a Master Business Strategist thinks about Sales Management…
According to the American Marketing Association (AMA), Sales Management is defined as “The planning, direction, and control of personal selling… including recruiting, selecting, equipping, assigning, routing, supervising, paying and motivating as these tasks apply to personal sales force.”
Sales management is essential to the attainment of an organization’s revenue goals in an effective & efficient manner through planning, staffing, training, leading & controlling organizational resources.
“Our job is to connect to people, to interact with them in a way that leaves them better than we found them, more able to get where they’d like to go.” ~ Seth Godin The Invisible Opportunity Before You… Years ago I read a wonderful book on sales and marketing: Selling the Invisible — A […]
Can you run your business without a long-term strategy?
Can you increase market share without a solid marketing strategy?
Can you make more money without a real financial strategy?
Can you grow and prosper without a strategy for success… all the way out to succession?
Of course not!
The Big Misconception…
Most business people equate marketing with selling.
They are totally different business functions.
People buy stuff they want.
People buy stuff they need.
Determining what they need is marketing.
Getting them to move forward and pay for it is selling.
Sales/selling is all about parting people with their money… the LOGICAL progression of doing business with you. Exchanging cash for what you have to offer.
More Sales in 6 Minutes…
The 2018 May TQ survey results have been pouring in and it is obvious that the vast majority — 67% — of our members want MORE money… GREATER income… and strive for a much higher level of BUSINESS success.
Especially with people who are in MLM, Network Selling, Internet Selling, or own a small business with just a few employees.
Having made billions of dollars in sales over my career, I thought I would give you the prescription for more SALES and CASH in 3 simple steps.
The cost is ZERO and the impact PRICELESS.
If you want to make MORE money, regardless of what you sell… learn to take Smarter Actions. Today, I will share just 5 VERBS (Action Words) that will make YOU a fortune! “The superior person’s learning goes in his ear, attaches to his heart, expands to the end of his limbs, and is established in […]